Return on Investment
“Joining MD2MD was one of my best business decisions ever. I can categorically say that I have won one contract as a direct result of a single MD2MD meeting. That contract alone generated in excess of £165,000 profit for my business.” – Helen Hall
Helen is a longstanding member, and perfectly placed to verify tangible benefits of MD2MD, but also the more unidentified rewards. Indeed, the graphic below illustrates this mix of advantages.
Immediate benefits are generally the by-product of membership, rather than the main purpose. The most significant returns from membership are as follows:
- Better decisions implemented more effectively due to insights gained from meetings
- Higher-performing teams due to increased confidence, competence, and motivation
- Personal energy and enthusiasm to overcome the challenges of running a business
It is proven that better leadership improves business performance. That said, it is difficult to track your great decision back to a meeting six months prior, and it isn’t always clear when raising your game has helped the team to work smarter. If membership adds a spring to your step and the energy to tackle problems more effectively, how can you measure this tangibly?
Our members have tens or hundreds of staff, and make decisions worth thousands, tens of thousands, or millions of pounds. To justify MD2MD membership, you only need to improve team performance by 1%, or make one key decision more effectively every year.
However, like many business leadership decisions, the value must be judged by an experienced businessperson. Our members feel that MD2MD offers a genuine return on investment, as you can see from these testimonials.
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To those who wish to learn with and from fellow business leaders, we extend an invitation to attend a MD2MD meeting as our guest. This is an opportunity to start fruitful relationships, enjoy useful conversations, and gain valuable business insights.